Marcia Kaufman, COO and Principal Analyst
Dr. Fern Halper, Partner
Sponsored by IBM
The delivery of high quality software in today’s increasingly interconnected and computerized world is more critical than ever to an organization’s success. Why? In one form or another, this software touches the customer. Today, software drives everything from equipment on the factory floor to controls managing traffic flow on crowded city streets. Whether it is a system to process claims and deliver information to customers and partners, an online banking system, or the embedded technology systems in an automobile or household appliance, businesses rely on software assets to build competitive advantage and grow their businesses.